About

Innovative & Creative

We’re Vector & Ink Tourism Marketing. Simply put, we inspire people to go places.

Strategy meeting
Vector & Ink Kitchen Interior Design Elements

How It All Started

Vector & Ink was born of humble beginnings in 1966 as Ad-Lit, a Wisconsin Dells, WI business that delivered brochures locally promoting hotels, restaurants, and attractions.

Along the way, we expanded our reach to include multiple new channels including travel, dining, and shopping guides, and numerous custom publications.

In 1986, we opened our second location in Fort Myers distributing brochures and guides throughout southwest Florida.

We added destination websites to our portfolio in 1995 – with the introduction of dells.com and wistravel.com – the primary online sources for 1.1 million visitors per year looking for vacation ideas, accommodations, and tickets to attractions.

With an ever-growing team of digital strategists, designers, and coders, we now create, develop, manage, and host websites, social media campaigns, and reputation management programs for customers nationwide.

Retro Photos of Wisconsin Dells Attractions Xanadu and Fort Dells
Vector & Ink North Office Break Room
Vector & Ink Interior Design Elements

From Our Past, We Can See Our Future
“Yes, our history is rich, but it’s what lies ahead that drives us.”
– Dan Marsich, CEO

We Inspire People To Go Places - Graphic